Logo Definition & Meaning

A. Symbol of Purity and Vitality

The abstract shapes within the circle resemble three lilies, symbolizing purity, freedom, holiness, good fortune, and eternal vitality.

B. People-Centered Philosophy

The three abstract figures within the circle represent the centrality of people, reflecting Chinwhiz’s people-oriented values. People are the core resource and driving force behind the Group’s development. As stated in the Tao Te Ching: “Dao gives birth to One, One gives birth to Two, Two gives birth to Three, and Three gives birth to all things.”

This symbolizes the continuous growth and boundless future of Chinwhiz.

C. Spirit of Teamwork

The three abstract figures holding hands express unity, collaboration, and collective strength — the solid foundation of Chinwhiz’s sustained success.

D. Circular Form and Cultural Harmony

The circular outer form signifies openness, inclusiveness, and connection with society, reflecting the harmonious integration of Asia-Pacific Chinwhiz cultural values.

The design concept also embodies the traditional philosophy of “roundness outside, firmness within” with the lower arc beneath the word “Zhong” serving as a decorative element reinforcing balance and stability.